You know I love great marketing when I see it.
Here's a guy who has been hired by my neighbor, but...instead of doing a good job and waiting for my neighbor to tell everyone, he's pro-actively reaching out and advertising...but in a friendly, thoughtful, and sensitive way.
If he's this thoughtful when I'm the neighbor of his customer, what's he going to do for me when I'm actually paying him?
A fantastic idea to build trust and differentiate yourself.
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