Tuesday, February 06, 2007

Advertising in the Digital Age...

Blog reader Ef submits the following looking for a company that wants to co-produce a TV-style commercial for the web:
As we all know from The Super Bowl, sometimes the commercials themselves are the news.

zReturn, (www.zReturn.com) an online Lost & Found company in NYC is planning on making a viral-style TV commercial to place on a newly-created YouTube & MySpace channel called "asNOTseenontv."

We would love to collaborate with another 2 or 3 companies that are interested in producing their own TV-style video commercials. The end goal being that the PR about the channel and the videos themselves would lead to more eyeballs, press and exposure. Interested...drop us a line at www.zReturn.com!

We've all heard about "viral" aspects of online. What exactly is 'viral-style?' Is that like 'kosher-style?'
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