I work on the fundamental belief that everyone's attention is limited and therefore, highly valuable.
The person who can effectively capture--and hold--the attention of another is someone who can charge a premium.
But it goes beyond pure shock value, because that's transient.
Which is why, for me, this blog is a great social experiment. I wrote about this before (here) and it's why I spend more time than I should thinking about...
- how often I should blog
- what I should blog on
- how I should write a post
- what should the "lead story" be for those of you whose habit is to check in the AM (and since I tend to blog in the PM). My assumption is that if the "lead story" isn't good, you're less likely to stay
- what will generate comments
I tweak those variables (and probably some others) to figure out what is it that garners and holds the attention of readers.
If I can figure that out and then get paid for it....well, that would be the ultimate. I'm working on it.