Thursday, October 18, 2007

The World Is Flat Indeed...

Think the game hasn't changed. My buddy Ben Vollmer needed a logo done for a volunteer organization he heads.

One that would have cost, "easily $200" he says.

Instead, he went to and some guy in Romania does it for $40.

So, two things to think about as you execute your marketing activities

  1. the fear side: what part of YOUR job could be outsourced to Romania? (b/c if you don't do it, someone else will do it for you)
  2. the opportunity side: how can you leverage Romania to help you get your jobs done more quickly and easily and cheaper than before?

Nothing against Romania, of course!

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