Tuesday, August 23, 2011

How to Raise Money For Your Big Idea…

One of the things I know is that no industry will be left untouched by the forces of the network that the Internet enables.

So, I was particularly interested after I watched a TED talk by the founder of Kiva when she introduced a new concept called “Profounder.”

Essentially, what it does is allow anyone starting a business to go out and raise money from their friends and family, BUT to do it in a way that makes them investors in an easy to manage manner.

If you wanted to raise money before, you either had to go to VC’s (or Angels…people with a lot of money), now, you can distribute that to many smaller investors and manage it using a scalable technology.

Kind of like Prosper and Lending Club, but very business focused.

It’ll be fascinating to see how this model plays out.

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