Another motivational poster...

Found another great Nike Ad while flipping through the scrapbook. See here for previous.

The Long Tail and Branding...

The BEST analysis I've read thus far of how branding must adapt/evolve to an Internet-enabled world.

Just first rate. If you are in marketing, advertising, communication, or PR (and who isn't?)...

The Elongating Tail of Brand Communication

Motivational Poster...

A few years back, Nike had a series of ads like this one.

I really liked them, so am sharing this one from the Jer979 files...

Misogyny, Misanthropy, Both, or Neither?

I saw this ad and thought, "how offensive to women, it implies they can be bought." (For more on my perspetive, see the end of misogyny in advertising)

My wife's reaction: "the only way a man can become valued to a woman is through the purchase of a diamond. How shallow."

Either way, another lesson in how your intentions (my hunch is these weren't the feelings the advertisers wanted to elicit) can be misinterpreted.

Of course, I did notice it and it did get a reaction (good), but it didn't want to make either of us buy (not good).

Thoughts?