Timesharing Yankee Stadium...

Image via Wikipedia

A friend of mine said that he was going to go to Yankee Stadium for the home opener and try to scalp tickets.

"Seems pretty ridiculous," I told him, "unless you are prepared to shell out quite a bit of money for it."

He was complaining about the cheapest face value tickets at $70. Ever the free-marketeer, I had no problem with this.

Somehow, and I don't remember quite how, we struck upon the idea that people should be able to buy "inning shares" of a ticket.

You buy X innnings worth and have Y minutes after the last out to get out of the stadium, hand your ticket over to the next person (waiting in a pre-determined location). There are a whole slew of technology solutions available to make this happen/enforce it, etc., but we thought it would not only increase the number of fans who attended a game (thus increasing satisfaction), but most likely increase revenues for the Yankees.

If you attend a 9 inning game, maybe you are good for 1 or 2 beers, etc.

However, if 4 people "inning share" a game, each of them might buy one beer. That's a 100% increase in beer sales per seat.

For the most popular games or "being part of history games," teams could significantly increase overall stadium take.