About 14 months ago, with the help of a new friend, I started the DC chapter of a Jewish professionals networking group called the J2J network (www.j2jnetwork.org). Our mission is simple: to strengthen the Jewish community by facilitating commerce among our members.
Our approach is to have an ongoing series of events and meetings where professionals can present themselves as experts in their fields, identify the types of customers they serve, and build relationships with other individuals who can serve as “virtual salespeople” to provide a referral-based channel for business development. Furthermore, this network of individuals serves as a sounding board for ideas and a cost-effective way to obtain advice on a wide range of issues.
So far, we’ve created $2 million worth of business and countless introductions. I’ve personally benefited not only by introducing people to each other who share customer segments or goals, but also by growing and developing a large group of people who can offer me valuable advice on anything from tax planning to home buying and to whom I can provide tips and ideas as well based on my expertise.
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