I was scrolling through Facebook when I came across my friend, Peter Shankman, livestreaming a guy climbing up the side of Trump Tower.
It was MESMERIZING.
Not simply because of the question of: "will he fall?" or "what's going to happen?" but because of a few components that made it even more enjoyable/intriguing was the fact that we
- heard Peter offering his commentary (ok, so that's like any reporter, but it wasn't as entertaining)
- We could offer real-time comments
- Peter was responding to the comments that people were posting on the livestream
- Commenters were engaging with each other
Over 3,000 people were watching, but we started to feel like we were part of the Shankman community, aka the "Shankmanunity."
It was so much more exciting than simply watching it on TV....until Shankman's battery became an issue (wish he had seen this comment in time!)
Anyway....I feel like I got a glimpse of the future....a future where everyone is their own TV network.
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