You think your consultant is tough under fire?

One thing I noticed while traveling in Israel is that the perception among those in America and/or who had never been to the Middle East is that it is a lot more dangerous than (I think) it really is.

But, since perception trumps reality, may as well go with it, right?

While there, I had the opportunity to present on Community Driven Marketing to a group  in Tel Aviv organized by Trendlines at the Israel America Chamber of Commerce.

So, I think I will add to my marketing material that I have "presented in a war zone."

From initial reports, it seems that it may offer some additional 'street cred.'